Panoramic green color bar with Better Together connection design and BT logo at top left
Case study

Better Together

Mental health is an important component of wellness, yet not often talked about.
Vendi helped the Better Together coalition to get the conversation started.

Services provided

  • Brand
  • Creative
  • Web

Bringing mental health into the conversation

It’s not easy talk about mental health, but that needs to change. The Better Together coalition chose Vendi as its cause marketing partner to bring the subject into the open. Since half of mental health challenges begin by age 14, the campaign was directed at individuals and organizations that work with youth.

Only 10 communities in the state were awarded the grant, and Better Together was determined to demonstrate that the community deserved the grant.

Better Together brand standards guide
Better Together fact sheet
Better Together website