When it comes to running effective media campaigns, we usually hear the same question: How can we get the strongest return on our budget?
Vendi Advertising was named the Best Workplace in Wisconsin at the 2023 MARKETPLACE Governor’s Awards. The Governor’s Awards recognize Wisconsin businesses owned by minorities, women and service-disabled veterans, and their advocates.
Inclusive language uses words and phrases that highlight, clarify and celebrate different viewpoints, abilities, cultures and backgrounds. Inclusive language helps more people feel welcome, respected and important. Communications professionals seeking to connect with, educate and inspire people must use inclusive language in everything they do.
Who’s out there?
Where are they?
What do they need?
What do they want?
Who should you really be targeting?
Change can be a necessity or an opportunity for growth and new possibilities. Either way, a successful rebrand involves consideration, research, conversation, coordination and a good partner (hint, it’s Vendi).
Healthcare organizations have been using referral-based marketing programs for decades to bring in new patients and to strengthen the loyalty of existing ones. This approach has proven successful because of its reliance on trusted word-of-mouth recommendations, low-cost, high-quality leads and the ability to keep patients within an organization's health system. Studies show most consumers consider a referral an important part of their decision-making process.
Let’s face it, embarking on an agency search is a daunting task. Following a preliminary vetting process, you’ll probably invite a handful of agencies to pitch how they think and what it might be like to work with them. The deciding factor usually comes down to one or more of the three Cs (chemistry, creativity and/or cost). But what is it going to take to make the partnership great?
A commentary on Pantone’s 2023 Color of the Year
We’re obsessed with doing great work Because we wouldn’t dream of doing anything less. Throughout every initiative, every program, every client, the Vendi team embraces and surpasses benchmarks in strategy, design, content and experience.
Third-party cookies have been used in digital marketing for years to track website visitors, improve user experiences and collect data that helps us (the marketers) target ads to the right audiences. We’ve outlined some of the ways to prepare for the inevitable: how to market in a cookie-less world.
At Vendi, we take great pride in delivering sites that score high, both for mobile and desktop. Join our dev team as they share how to increase your website’s performance.
Your brand is how people feel about you. Vendi Director of Video and Photography Services Kevin Cram, shares how we tell an authentic story that aligns with your unique brand, and it will make a difference.